It's amazing how fast the creative landscape has changed over the last ten years. We Are Social's cartogram changes country sizes and colours based on Lions success over the last decade, showing how they have performed across key categories at Cannes Lions, the world's biggest annual creative communications festival. The bigger and darker the country, the more successful it has been.
Award wins are weighted with the points below, according to prestige. More points results in a more significant change in the size and colour of the country.
Grand Prix 10